South by Southwest (SXSW) is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that takes place in mid-March in Austin, Texas, United States.

This year, My World Delegates exhibited work as part of the Immersive futures lab in the festival. The SXSW showcase included live demos and prototypes with representatives from XR development programmes: MyWorld (UK) and Xn Québec (Canada)

The Lab at SXSW 2024 brought cutting-edge projects supported by MyWorld (UK) and Xn Québec (Canada), giving their creators a platform to put exciting prototypes into the hands of new audiences and tell the stories behind their work.

The MyWorld deligation included the following projects:

Studio 5

Game Concious Dialogue

Inside Mental Health

Lux Aeterna