![Mr Zach Thompson](https://research-information.bris.ac.uk/ws/files/354963893/Zach_Thompson_300.jpg)
Mr Zach Thompson
Current positions
Senior Lecturer in Marketing
School of Management - Business School
Contact
Press and media
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Research interests
Zach lectures and consults in the areas of Brand and Digital Strategy. He has consulted for businesses and charities in the UK, USA, Ghana, Kenya, Tanzania, Uganda, Australia, and New Zealand.
Zach has held various leadership roles within Higher Education and has worked in the charity sector within homelessness, recidivism prevention, and poverty alleviation. He has an MBA, a BSc (Hons) Business Management and IT, and is a certified digital marketer.
Zach's research interests and current PhD studies at Durham University lie at the intersection of Branding, Behaviour Change, and Identity. He has also undertaken various pedagogically based research projects related to authentic assessment, dispersed assessment, and employability.
Publications
Recent publications
01/07/2023Dispersed assessment: A novel approach to enhancing student engagement during and beyond Covid-19
The International Journal of Management Education